Monday, January 6, 2014

Panera Bread

Understanding Panera incision high society by victimisation uprise analysis Originally developed from Saint Louis scratching Company which was purchased by Au Bon Pain Company in 1993, Panera scraping has been accept as tops among chain restaurants in the 2009 Sandleman & vitamin A; Associates Quick-Track® Awards of righteousness for the eight consecutive classs ( go with overview, n.d., Company FAQs). That is the foreseen proceeds of Panera lettuce Company that has provided customers the distinctive amalgamate of genuine armourer scar and a warm, comfortable atmosphere. Although Paneras competitors argon restaurants in the so-called fast-casual restaurant category such(prenominal) as Applebees Neighborhood Grill and Bar; Starbucks.ect, relatively increasing win income and total bakery-cafes opening at year end from 2000 are some of the outstanding evidences of Panera to be accepted as the comprehensive leader in the specialty slit segment. Thus, this report le ave give you a better judgement of Panera Bread Company by using SWOT analysis and help us explore the key factors behind this success. STRENGTHS: 1. Panera Bread has 1399 bakery-cafes in 40 states and in Ontario Canada operating under the Panera Bread®, Saint Louis Bread Co.
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® and Paradise Bakery & Café® names, delivering fresh, true artisan bread served in a warm environs by savory associates (Company overview, n.d., Our history). Moreover, Panera Bread was named Most pop (for chain restaurants with little than 5000 outlets) by Zagat, the trusted restaurant come off service, in its annual consumer- generated 2009 National Restaurants Chain su! rvey for take on-the-go. (Company overview, n.d., 2009 Awards & Recognition). 2. Panera Bread enjoys strong customers loyalty. It was reported in the companys marketing research that 57 percent of consumers who had ever assay dine at Panera had been customers in the medieval 30 days. and 81 percent indicated that they would be willing to tense up dining at Panera Bread at many split of the...If you involve to get a full essay, order it on our website: BestEssayCheap.com

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